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2021.10.15
Good news! GXNU Press Group was selected as a National Key Cultural Export Enterprise

On August 30th, the Ministry of Commerce, the Publicity Department of the Communist Party of China, the Ministry of Finance, the Ministry of Culture and Tourism and the National Radio and Television Administration jointly issued the Announcement on National Key Cultural Export Enterprises and Projects in 2021-2022. According to the announcement, "Guangxi Normal University Press Group Co., Ltd." was selected as a National Key Cultural Export Enterprise, and the "Cooperative Publishing Project of Guangxi Normal University Press Group Co., Ltd. Macao Branch" was selected as a National Key Cultural Export Project.

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As far as we know, the national key cultural export enterprises and projects are jointly organized and identified by the Ministry of Commerce, the Publicity Department of the Communist Party of China, the Ministry of Finance, the Ministry of Culture and Tourism and the National Radio and Television Administration. They are major decision-making arrangements of the CCCPC and the State Council on promoting "going global” of China’s culture, aiming to promote the high-quality development of foreign cultural trade and cultivate export-oriented cultural enterprises with international competitiveness. 

For a long time, the Group has always adhered to the correct publishing orientation, combined the national strategic planning with the enterprise's own development, accelerated the international development, cooperated with overseas companies through copyright trade export and cooperative publishing, built overseas publishing platforms through mergers and acquisitions, established overseas branches and other forms, and committed to building an overseas market channel with "self-initiative", autonomy and discourse power, it has gradually developed into a multinational publishing institution with a mature and complete industrial chain. Through the Cooperative Publishing Project, the Macao Branch of the Group actively responded to and implemented the relevant deployment of the "going global” of China’s culture, resolutely maintained the policy of "one country, two systems”, and safeguarded the stability and unity of Macao. It hoped that the publication would reflect the development process of the "one country, two systems" in Macao, so as to achieve both social and economic benefits.

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It is reported that only 2 of the 369 enterprises selected as national key cultural export enterprises are in Guangxi, and 3 of the 122 projects selected as national key cultural export projects are in Guangxi, and the Group has one quota each. Next, the Group will take this opportunity to closely follow the strategic deployment of “the Belt and Road Initiative”, based on the regional advantages, consolidate and integrate the advantages of overseas industrial chain, promote the optimal allocation of domestic and foreign resources and the development and integration of domestic and foreign markets, innovate international communication means, comprehensively improve the international communication ability, promote the international communication of Chinese publishing creativity and excellent culture, and promote international communication to a new level.


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